Reasons behind the women in black and white photos captioned " Challenge Accepted" explained

Popular actress Catherine Kamau in black and white photo. FILE

Social Media has been bombarded with women, famous and outgoing, posting black-and-white photos of themselves with the caption, “Challenge accepted.”



Celebrities like Gabrielle Union, Kristen Bell and Kerry Washington have accepted the “challenge,” which seems to involve posting a black-and-white individual photos as a show of women’s empowerment.


There’s no apparent social equity but to inspire women to share photos of themselves where they feel confident.


Women nominate each other to post a monochrome image of themselves that they presumptively like. They share their photo, usually with the caption “Challenge accepted” and the hashtag #womensupportingwomen and tag other women to post their own.


It’s nostalgic of the Dolly Parton challenge, which prompted users to post four different images of themselves that they’d use as hypothetical headshots for different social media sites like LinkedIn and Tinder (a studious photo for LinkedIn; a sultrier shot for Tinder).


That mostly functioned as a vehicle for users to post four complimentary photos of themselves at once.


Ava Duvernay touched on that in her “challenge accepted” post.


The “Selma” director shared a striking-black-and-white headshot and said she was “pretty sure this is just a cool excuse to post pix,” but she softened at her friends’ behest.