Nairobi, 16 October 2024 – Kenya Breweries’ leading spirits brand, Kenya Cane, is thrilled to announce the launch of its new campaign, Celebrate The True Kenyan Spirit, with a star-studded event scheduled for Sunday, 20th October, at Esidai Lounge in Kakamega.
This celebration will mark yet another milestone for Kenya Cane, showcasing the brand’s deep connection with Kenya’s vibrant culture and heritage.
The event will showcase a vibrant lineup of Kenyan artists and entertainers, including DJ Ves, who will energize the crowd with his Afro-house beats alongside musician Harry Richie.
Ray from Masinde Muliro University will serve as the hype MC, while the renowned MC, Dr. Ofweneke, will host, bringing his signature humor and charm to the event.
The musical performances will also include Steve Kay and the Jugodias Band, known for their captivating shows. DJ Hanny will charge the decks, keeping the crowd moving, and Odongo Swag will deliver a standout performance to round out the day’s entertainment.
Attendees will have the opportunity to enjoy signature Kenya Cane cocktails and sample a variety of Kenyan cuisines available at the venue.
The True Kenyan Spirit campaign celebrates the values of unity, pride, and resilience that Kenya Cane has upheld throughout its history.
Kenya Cane has long been a favorite in moments of celebration, and this launch reflects the brand’s commitment to honoring tradition while embracing modern evolution.
“We are inviting all our consumers from Kakamega and the larger Western region to join us in celebrating the Mashujaa Edition of the True Kenyan Spirit. Kenya cane has always been more than just a drink; it’s a symbol of togetherness and Kenyan pride. This campaign, along with the talent lineup, is a tribute to that heritage,” said Davis Changalwa, Kenya Cane Brand Manager.
The True Kenyan Spirit launch is a significant moment for Kenya Cane, a brand deeply embedded in the lives of Kenyans and special occasions.
The brand, made by Kenyans for Kenyans, remains grounded in its legacy and history as it continues to evolve.
To attend this unforgettable event, consumers can secure their tickets by purchasing a 250- or 350-ml bottle of Kenya Cane, which admits one person, or a 750-ml bottle, which admits three people.
The event will take place on Sunday, 20th October 2024, starting at 2 p.m. at Esidai Lounge. The day promises to be filled with music, food, and festivities, celebrating what it truly means to be Kenyan.
Kenya Cane continues to offer a platform for authentic Kenyan music and cultural experiences, curating events that highlight the rich diversity of Kenya.
The brand is known for combining outstanding local talent with its legendary spirit, creating unforgettable experiences for its consumers.