A growing trend among young bachelors in Nairobi has seen many opting to rely on mama fua – women who provide laundry and cleaning services – rather than settling down or handling household chores themselves.
This phenomenon, particularly prevalent in areas like Thika Road, Kilimani, and Westlands, reflects shifting social dynamics and economic realities, with young men citing convenience, affordability, and trust as key reasons for their dependence on these services.
Mama Fua has become indispensable to many single men navigating demanding careers in Nairobi’s fast-paced urban environment.
Cohen Nyaori, a 28-year-old corporate professional in Westlands, pays his mama fua Sh1,200 weekly for cleaning, laundry, sometimes cooking and organising his home.
“She knows my schedule and handles everything—curtains, shoes, utensils. It saves me time and avoids drama with girlfriends who don’t want to clean,” Nyaori told Bana.
Affordability is another driving factor. Polycarp Atambo, a 25-year-old entrepreneur in Kasarani, explained that hiring a mama fua for Sh800 per visit is far cheaper than taking clothes to a laundromat or investing in a washing machine.
“She comes on Sundays, does laundry, cleans utensils, and tidies up. It’s a hustle I can support, especially for young mama fua. They are trying to make it,” Atambo said.
The rise of apps like Mama Fua and Gwiji has further streamlined access to these services, connecting clients with vetted, trained cleaners at rates starting as low as Sh1,000.
Trust and reliability also play a significant role. Titus Nderitu, a 30-year-old IT specialist, leaves his house keys with his mama fua of two years, citing her impeccable character.
“She organizes my closet and even brings in my clothes if it rains. I trust her more than some friends,” he said.
However, some bachelors, like Ambrose Musyoki, prefer to keep relationships professional, avoiding over-reliance to prevent complications.
People online highlight a cultural shift, with netizens noting that some mama fua offer more than cleaning, blurring professional boundaries.
“On Thika Road, you call a mama fua, and she shows up looking sharper than your girlfriend,” one user quipped, sparking debates about intentions and professionalism.
Huko thika road wako na mambo 😂pic.twitter.com/WixU3RV0Ew
— Lupellah Johnson (@JogooRangi) June 13, 2025
