The Kenyan government has announced plans to regulate beach operators along its coastal regions as part of a broader strategy to enhance tourism growth.
The Ministry of Tourism and Wildlife says it will introduce policies, licensing, training, and a code of conduct to address safety, environmental, and security concerns.
The Ministry of Tourism and Wildlife revealed that new policies will be introduced to address safety, environmental, and security concerns while promoting a sustainable tourism sector.
According to ministry officials, the initiative will include the implementation of licensing requirements, mandatory training programs, and a standardized code of conduct for beach operators.
The measures aim to professionalize the industry, ensuring that operators meet set standards to improve the experience of both local and international tourists visiting Kenya’s renowned beaches, such as Diani, Watamu, and Lamu.
“Tourism is a key pillar of our economy, and we must ensure that our coastal offerings are safe, environmentally sustainable, and secure for all visitors,” a spokesperson for the Ministry of Tourism and Wildlife said in a statement.
“These regulations will elevate the quality of services while safeguarding our natural assets.”
The ministry highlighted that unregulated beach activities have, in some instances, led to safety incidents, environmental degradation, and security challenges, prompting the need for stricter oversight.
The new framework is expected to streamline operations, curb illegal activities, and foster greater confidence among tourists.
Stakeholders in the tourism industry have welcomed the move, though some operators have expressed concerns over potential costs and compliance burdens.
The ministry has assured that consultations with local communities and businesses will take place to ensure a smooth rollout of the policies.
Implementation is slated to begin later this year, with further details on the licensing process and training programs to be released in the coming months.